
Innovation and Entrepreneurship
by Peter F. Drucker
Drucker's 1985 treatment of innovation as a discipline: seven sources of opportunity (the unexpected, incongruities, process needs, industry change, demographics, perception change, new knowledge), the principles of innovation, and entrepreneurial strategies. It remains the most rigorous book on where innovations come from.
Read it if…
you want innovation as a systematic practice rather than inspiration.
Skip it if…
you want startup tactics; this is management theory.
Three things you will actually use
- Innovation is work, not genius.
- The unexpected success is the most neglected source.
- Start small and aim at leadership in a niche.
Do this first
Review the seven sources against your industry and write one opportunity under each.
Our verdict
Innovation as a discipline.
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