Platform: Get Noticed in a Noisy World
by Michael Hyatt
Hyatt's 2012 guide to building an audience: compelling product, home base, embassies, tribe. Tactics have aged; the structure holds.
Read it if…
you need the fundamentals of building an audience.
See the book →
Skip it if…
you want current platform tactics.
Try instead: The Freelancer's Bible →
Three things you will actually use
- Own your home base.
- Give value first.
- Engage the tribe.
Do this first
Build your home base before anything else.
Our verdict
Building a platform.
See the book →
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