Book Reviews › Entrepreneurship › Return to the Little Kingdom
Honest review · Entrepreneurship
Return to the Little Kingdom
by Michael Moritz
The 1984 account of Apple's founding by the journalist who became a top venture capitalist, updated. The best early Apple history.
Read it if…
you want Apple's first years as reported at the time.
See the book →
Skip it if…
you want later Apple.
Try instead: Revolution in the Valley →
Three things you will actually use
- Timing plus product plus salesmanship.
- Early culture persists.
- Capital changes founders.
Do this first
Read the chapters on the Apple II launch.
Our verdict
Early Apple, reported.
See the book →
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