Shark Tales
by Barbara Corcoran
Corcoran's memoir of building a real-estate brokerage from a thousand-dollar loan, told as lessons from her mother applied to business: perception, hustle, fun, hiring and selling. It is funny and shrewd, and the lessons are real because the stories are.
Read it if…
you want an entrepreneur's memoir that is actually entertaining and tactically useful.
Skip it if…
you want a business framework; this is story-first.
Three things you will actually use
- Perception creates reality in business.
- Fun is a competitive advantage in hiring.
- Failure is a cost of speed.
Do this first
Read the chapter on how she handled her first big failure and compare it with how you handle yours.
Our verdict
Funny, shrewd, tactically useful.
Compare with other Entrepreneurship books
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