The Art of Explanation
by Lee LeFever
The Common Craft founder on explanation as a skill: the explanation scale, context before detail, stories, analogies, and packaging ideas so people care. Clear and practical for anyone who must make complex things understood.
Read it if…
you explain complex products or ideas and lose people.
See the book →
Skip it if…
you want persuasion; this is clarity.
Try instead: Simply Said →
Three things you will actually use
- Context first, details later.
- Confidence precedes understanding.
- Analogies carry meaning across gaps.
Do this first
Place your audience on the explanation scale before you start and begin where they are.
Our verdict
Clarity as a skill.
See the book →
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