BE 2.0
by Jim Collins and Bill Lazier
Collins's revision of his first book, Beyond Entrepreneurship, with new chapters and his annotations to the original: vision, strategy, tactics, leadership style and the lessons he credits to Lazier. The founder's manual in his body of work.
Read it if…
you lead a small-to-mid company and want Collins's concepts aimed at your stage.
See the book →
Skip it if…
you want his large-company research; see Good to Great.
Try instead: Beyond Disruption →
Three things you will actually use
- First who, then what, applies at every size.
- Vision is values, purpose and mission together.
- Luck favors the persistent.
Do this first
Write your core values, purpose and mission using the book's definitions.
Our verdict
The founder's manual.
See the book →
Compare with other Entrepreneurship books
Beyond Disruption
W. Chan Kim and Renée Mauborgne · Entrepreneurship
Innovation without displacement.
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