Beyond The E-Myth
by Michael E. Gerber
Gerber's late book on building a company to sell from day one: the eightfold path, the dreaming room, and the idea that every small business should be designed as a scalable enterprise. The central idea is sound; the execution is repetitive.
Read it if…
you want to build something sellable rather than a lifestyle practice.
See the book →
Skip it if…
you are happy with a small practice and have no interest in exit.
Try instead: Surge →
Three things you will actually use
- Start with the end: a business someone would buy.
- Systems make it saleable.
- Dream, vision, purpose, mission, in that order.
Do this first
Write what a buyer would need to see to pay for your business without you in it.
Our verdict
Sound idea, repetitive.
See the book →
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