
Compelling People
by John Neffinger and Matthew Kohut
Two communication consultants on the two dimensions people judge instantly, strength and warmth, and how to project both, which usually conflict. They cover body language, voice, words and the particular challenges by gender and role. It is research-based and specific.
Read it if…
you want to understand how you come across and adjust it.
Skip it if…
you want general charisma advice; this is a precise model.
Three things you will actually use
- Strength and warmth together are the goal.
- Most people over-index on one; balance.
- Small signals, posture, voice, smile, shift the judgment.
Do this first
Ask three people whether you come across as more strong or more warm, and work on the other.
Our verdict
Precise and research-based.
Compare with other Career books

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