The Culture Map
by Erin Meyer
Eight scales (communicating, evaluating, persuading, leading, deciding, trusting, disagreeing, scheduling) on which national cultures differ, with the research and the stories. The essential book for anyone working across borders.
Read it if…
you work with people from other countries and misread them.
See the book →
Skip it if…
you work domestically only.
Try instead: The Different Drum →
Three things you will actually use
- Relative position matters, not absolute.
- Low-context and high-context communication.
- Trust: task-based or relationship-based.
Do this first
Map your team's countries on the evaluating and disagreeing scales.
Our verdict
Eight cultural scales.
See the book →
Compare with other Relationships books
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