Trust Me, I'm Lying
by Ryan Holiday
Holiday's confession as a media manipulator: how blogs are gamed, how fake stories climb to mainstream, and why the incentives guarantee it. Cynical, instructive and more relevant each year.
Read it if…
you want to understand how online media actually works.
See the book →
Skip it if…
you want his Stoic books; this is pre-Stoic Holiday.
Try instead: From the Ground Up →
Three things you will actually use
- Trade up the chain.
- Outrage is the business model.
- Assume manipulation; verify.
Do this first
Read the chapter on 'trading up the chain'.
Our verdict
How media is gamed.
See the book →
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