
You Win in the Locker Room First
by Jon Gordon and Mike Smith
Former NFL coach Mike Smith and Gordon lay out seven Cs of culture, culture, contagious, consistent, communicate, connect, commitment, care, with the Falcons' rise and collapse as a candid case study, including what went wrong. The honesty about failure makes it more useful than most coach memoirs.
Read it if…
you lead a team and want culture lessons that include the failure, not just the glory.
Skip it if…
you are not a sports person; the examples are mostly football.
Three things you will actually use
- Culture drives behavior; behavior drives results.
- Consistency under stress is the test.
- Care is not soft; it is the foundation.
Do this first
Audit consistency: where does your behavior under pressure differ from your stated values?
Our verdict
Candid and useful.
Compare with other Leadership books

Developing the Leader Within You
John C. Maxwell · Leadership
Foundational and accessible.
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