Conscious Capitalism
by John Mackey and Raj Sisodia
Whole Foods' co-founder on business with higher purpose, stakeholder integration, conscious leadership and conscious culture, with data arguing such firms outperform. Earnest and persuasive if you accept the premise.
Read it if…
you want a philosophical case for purpose-driven business.
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Skip it if…
you want operational detail.
Try instead: Trust Me, I'm Lying →
Three things you will actually use
- Purpose beyond profit drives profit.
- All stakeholders, not just shareholders.
- Leaders serve the purpose.
Do this first
Write your company's higher purpose in one sentence.
Our verdict
Purpose-driven capitalism.
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