High-Profit Prospecting
by Mark Hunter
Hunter on prospecting for better customers, not just more: qualifying, phone and email, referrals, time management. Grounded and useful.
Read it if…
you prospect and want higher-quality pipeline.
See the book →
Skip it if…
you have Fanatical Prospecting and want nothing more.
Try instead: People Buy You →
Three things you will actually use
- Prospect for profit, not activity.
- Qualify early.
- Protect prospecting time.
Do this first
Define your ideal customer profile and prospect only to it for a month.
Our verdict
Better prospects, not more.
See the book →
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