Lean Analytics
by Alistair Croll and Benjamin Yoskovitz
Which metrics matter at each startup stage and for each business model, with the One Metric That Matters concept and benchmarks. Detailed and useful for anyone running numbers on an early company.
Read it if…
you are building a startup and drowning in dashboards.
See the book →
Skip it if…
you run an established business; the stages do not apply.
Try instead: Lean Customer Development →
Three things you will actually use
- One metric that matters, per stage.
- Good metrics are ratios, comparative, and change behavior.
- Benchmarks tell you whether you are normal.
Do this first
Pick your One Metric That Matters for this quarter and remove the rest from your weekly review.
Our verdict
Metrics by stage and model.
See the book →
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