Sell Different!
by Lee B. Salz
Salz on differentiating how you sell, not just what: experience differentiators at every stage from prospecting to proposal. Practical and example-rich.
Read it if…
your product is a commodity and you need to win on the sales experience.
See the book →
Skip it if…
you have a unique product.
Try instead: Selling with Noble Purpose →
Three things you will actually use
- Differentiate the experience.
- Buyers remember how you sold.
- Small distinctions compound.
Do this first
List one thing you can do differently at each stage of your sales process.
Our verdict
Differentiate the how.
See the book →
Compare with other Entrepreneurship books
Browse all Entrepreneurship book reviews or get the free Reality Code Cheat Sheet.
As an Amazon Associate, WisdomDeck earns from qualifying purchases. Links marked “Click to see” go to Amazon. We are not paid for opinions, prices and availability are not shown here and change on Amazon, and we never see your purchase details. Nothing here is medical, legal or financial advice.