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Super Mario: How Nintendo Conquered America by Jeff Ryan — WisdomDeck honest review
Honest review · Entrepreneurship

Super Mario: How Nintendo Conquered America

by Jeff Ryan

Nintendo through Mario: from Donkey Kong to the Wii, with the company's strategy of reinvention. Lively and accessible.

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Read it if…

you want Nintendo's story through its mascot.

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Skip it if…

you want the deeper account; see Game Over.

Try instead: Tell to Win →

Three things you will actually use

  1. Characters are assets.
  2. Reinvent the hardware.
  3. Fun is the strategy.

Do this first

Read the Donkey Kong chapter.

Our verdict

Nintendo via Mario.

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