The Lean Product Playbook
by Dan Olsen
Olsen's six-step product-market fit process: target customer, underserved needs, value proposition, feature set, MVP, test with customers. More structured than most lean books and good for first-time product managers.
Read it if…
you want a step-by-step process to product-market fit.
See the book →
Skip it if…
you are experienced; the process will feel basic.
Try instead: Product-Led Growth →
Three things you will actually use
- Underserved needs are the opportunity.
- Prioritize by importance versus satisfaction.
- Test the MVP with real users before building more.
Do this first
Write your value proposition against the top competitor using the book's importance-satisfaction grid.
Our verdict
Structured path to fit.
See the book →
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