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The Little Platinum Book of Cha-Ching! by Jeffrey Gitomer — WisdomDeck honest review
Honest review · Career

The Little Platinum Book of Cha-Ching!

by Jeffrey Gitomer

Gitomer's 32.5 strategies for wealth and success, framed around John Patterson of National Cash Register. Short, historical, motivating.

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Read it if…

you want sales motivation with a history lesson.

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Skip it if…

you want depth.

Try instead: The Little Teal Book of Trust →

Three things you will actually use

  1. Principles outlast tactics.
  2. Train relentlessly.
  3. Serve the customer first.

Do this first

Read the Patterson principles and pick one.

Our verdict

Patterson's principles.

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