The Most Successful Small Business in the World
by Michael E. Gerber
Gerber's ten principles for building a business that transforms lives, told in his evangelical style: the business is a school, a product of your imagination, built to scale, and so on. It is thinner than The E-Myth Revisited and more sermon than system.
Read it if…
you love Gerber's voice and want a short booster.
See the book →
Skip it if…
you have not read The E-Myth Revisited; start there.
Try instead: Beyond The E-Myth →
Three things you will actually use
- Build a business, not a job.
- Design it to be replicated.
- The customer's transformation is the product.
Do this first
Write the one-sentence transformation your business creates for a customer.
Our verdict
Thin Gerber booster.
See the book →
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