Book Reviews › Entrepreneurship › Zero Resistance Selling
Honest review · Entrepreneurship
Zero Resistance Selling
by Maxwell Maltz with Dan Kennedy and others
Psycho-cybernetics applied to sales: self-image, rejection, mental rehearsal of calls. For salespeople who freeze.
Read it if…
your sales problem is internal, not technical.
See the book →
Skip it if…
you want sales process.
Try instead: The Consulting Bible →
Three things you will actually use
- Fix the self-image, fix the call.
- Rejection is data.
- Rehearse to relax.
Do this first
Rehearse your next call in detail.
Our verdict
Self-image for sellers.
See the book →
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